State-run Family Healthcare Services Stimulate Home Healthcare Services Market in Brazil

As the demographics are changing in many developing countries in Latin America, Brazil is facing rapid aging of its population. Contrary to what happened in developed countries in the Northern Hemisphere, the Brazilian population is getting older earlier.
According to the 2010 census in Brazil, of a total population of 190 million, inhabitants above 60 years of age constituted 20.6 million and inhabitants above 80 years of age constituted 3 million. By 2025, the senior population is expected to be more than 32 million. 
Presently, the life expectancy at birth for men and women in Brazil is 67.3 years and 75.2 years, respectively. To serve this demographic distribution and subsequent healthcare dynamics, in 2014, the health expenditure in the country was little more than US$300/year per capita, which is equivalent to 8% of the GDP. 
Browse Market Research Report of Latin America Home Healthcare Market:
Rising Geriatric Population Burdens Public Healthcare System in Brazil
Worldwide, chronic diseases are highly prevalent among the elderly, and Brazil is no exception. According to statistics from a study carried in 2011, 77.4% Brazilians over 60 recorded some disease, with the proportion rising to 81.3% among individuals over 75 years. 
An analysis of the illnesses among the elderly reveals that 48.9% of the population over 60 recorded the presence of more than one chronic disease, which was recorded to be 54% in those over 75 years. Hence, a healthcare solution to cater to the increasing geriatric patient pool is needed in the country.
In addition, in Brazil, the great distances between major cities in the country due to its large size, combined with factors such as marked cultural and racial heterogeneity, 22% of the population being below the poverty line, and fast decrease in family size as well as dependence ratio necessitate a system that can guarantee social assistance to the growing elderly population.   
In Brazil, Sistema Único de Saúd (SUS), the public healthcare system, is the primary healthcare service for 73% of the elderly and 80% of the very old population in the country. Since only 27% of the population over 60 and only 20% of the population over 80 in the country are affiliated with health plans, an overwhelming majority requires government aid for healthcare. 
Thus, healthcare solutions that are applicable to the elderly as well as to a rapidly growing population with multiple illnesses, limited financial resources, and scant family support are needed.
Browse Market Research Press Release of Latin America Home Healthcare Market:
Home Healthcare in Brazil – an Overview 
Conceived in the nineties, the Family Health Strategy (FHS) program has been one of the most important and successful healthcare instruments in Brazil. The service is based on the idea of decentralization of healthcare, which is provided at family level through community health workers trained in multiple disciplines for primary care.
To support this, cross-sectional data from a study carried out in a city in southern Brazil and employing statistical tools such as logistic regression and χ2 test with different determination levels has established that FHS has expanded the use of home care considerably in comparison to use of the service in association with traditional primary health care (TPHC) services. 
In the Latin America home healthcare market, home healthcare devices constitute a major part of home healthcare services. High acceptance of medical devices combined with technological advancement is expected to help the home healthcare devices segment register the highest CAGR from 2012 to 2020, according to a recent market study by Transparency Market Research (TMR). 
Home healthcare services in Latin America comprise rehabilitation services, telemedicine and telehealth services, unskilled home healthcare services, intuition therapy services, and respiratory therapy services. Amongst all, in 2013, unskilled home healthcare services held more than 45% of the overall home healthcare services market in Latin America, according to TMR.

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