Food

Technology Brings in a Paradigm Shift in Perspective Towards Food

For any food company worth its salt, it is of utmost importance to learn about their customers’ preference. They are keen to figure out if their customers – both current and potential – are vegan or prefer plant-based proteins. In its constant quest to uncover consumers’ food habits, a consultant at the food industry named Dave Donnan said technology also does affect their food habits. He revealed this while speaking

Mcdonalds

In a hyper-connected world, where consumer attention is fleeting, keeping them engaged with new offerings has become an important strategy for companies operating across industries. In line with it, McDonald has always had something new to offer to its customers. For instance, in 2015 it accepted a longstanding customer demand to have all-day breakfast.  This helped it to resuscitate business yet again. Now once again, McDonald has tweaked its breakfast