Lawn and Garden Equipment – New Hubs of Opportunities and Future Innovation

Industry Insights

Lawn and garden equipment Market: Introduction

Lawn and garden equipment are tools used for gardening purpose. They also coincide with tools used for agriculture and horticulture. Garden tools are segmented into hand tools and power tools. These tools are extensively used in mowing and lawn maintenance as well as maintenance of garden.

The evolution of lawn and gardening equipment is influenced by technology and automation. Increase in demand for technologically enhanced and automated gardening equipment within the domestic and commercial users is a key factor underpinning the steady evolution of the Lawn and garden equipment market. The most demanded products in the lawn and garden equipment market are hand tools, axe, weeder, paving weeder, trimmers, hoe, shears, spades, shovels and snips, lawnmowers, and edger.

Lawn and garden equipment Market: Competitive Landscape

Deere & Company

John Deere is the brand name of Deere & Company. Founded in 1837, the company is headquartered at Moline, Illinois, U.S. The company has approximately 60,476 employees spread across the globes with offices, factories, and other facilities in more than 30 countries. It manufactures agricultural equipment, forest machinery, construction machinery, axles, diesel engines, transmissions, gearboxes, and lawn care equipment.

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Briggs & Stratton Corporation

Established in 1908, Briggs & Stratton Corporation is headquartered at Wauwatosa, Wisconsin, U.S. The company employs over 3000 employees in six states. It has around eight manufacturing units and one facility center. The company’s products are sold in over 100 countries across the globe. Its product portfolio includes engines, generators pressure washers, snow blowers, and lawn mowers.

MTD Products Inc.

Founded in 1932, MTD Products Inc. is headquartered in Valley City, Ohio, U.S. The company manufactures outdoor power equipment. Its employee strength is approximately 6,800. The company’s subsidiaries include Cub Cadet, Robomow, Troy-Bilt, Rover, Yard Machines, as well as Remington, WOLF-Garten, and Bolens. Its product portfolio includes lawn equipment and groundskeeping equipment.


Founded in 1926, ANDREAS STIHL AG & Co. KG is headquartered in Waiblingen, Germany. It is a manufacturing company with the global employee strength of nearly 14,920. The company offers a wide range of products including industrial chainsaws, cultivators, string trimmers, cut-off saws, edger, leaf blowers, as well as construction tools, pole pruners, drills, and protective apparel.

Husqvarna AB

Incorporated in 1689, Husqvarna AB is headquartered in Stockholm, Sweden. The company manufactures exterior power products which include chainsaws, trimmers, brush cutters, cultivators, garden tractors mowers, and sewing machines. It has approximately 13,252 employees in 40 countries. The company’s products also include equipment and diamond tools for stone industries and construction. Its products and solutions are sold under various brand names including Husqvarna, McCulloch, Gardena, Zenoah, Flymo, and Diamant Boart through retailers and dealers to consumers and professionals in more than 100 countries.

Other key players operating in the Lawn and garden equipment market are Ariens Co., Snapper Inc., Makita Corporation, Gardena GmbH, WOLF-Garten, Mountfield, Fiskars Group, Stanley Black and Decker Inc., Toro Company, Kubota Corporation, Emak Group, Hitachi Ltd, Bahco, and Estwing.         

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