Spurred by the growing health awareness among consumers, a variety of fish, including salmon and mackerel, have gained popularity as the best source of omega-3 fatty acids, which are an essential part of a healthy diet. However, the mounting wave of veganism and the burgeoning number of consumers shifting to vegetarian diets are among the critical factors increasing the hunt for vegetarian sources of omega-3 fatty acids.
With a wide range of vegetarian foods that source omega-3 and its magnified demand, fish-free omega-3 ingredients are moving from a niche product towards becoming a billion-dollar industry. Consumer awareness about the body’s need for essential fatty acids, including omega-3-6-9 fatty acids, is growing, and this is creating the potential for innovation in the fish-free omega-3 ingredients space.
Taking into consideration the bioavailability and health benefits of vegetarian sources of omega-3 fatty acids, Transparency Market Research (TMR) conducted a thorough research to reach the growth prospects of the fish-free omega-3 ingredients landscape. In its latest offering, TMR features exclusive, actionable insights for stakeholders and investors in this market to leverage the profitability of fish-free omega-3 ingredients.
The food & beverage industry has been undergoing health-driven transformations with increasing consumer awareness about a health-benefitting diets. Consumers’ knowledge about healthy dietary habits is going beyond the benefits of omega-3s and importance of balancing omega-3 and omega-6 acids in a diet. The interest is shifting from the type to the source of omega fatty acids across the health-conscious consumer base around the world, which is shaping the future of the market for plant-based omega-3 ingredients.
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The increasing popularity of plant-based and vegetarian ingredients across the food industry has been bolstering the growth of the fish-free omega-3 ingredients landscape. In 2018, the market witnessed a 6.5% year-over-year growth over 2017, recording a sales of ~35 thousand MT, and reaching a market valuation of US$ 550 million. With ongoing innovations in both, bio-based sources of omega-3 fatty acids and manufacturing procedures, the fish-free omega-3 ingredients market is expected to witness incremental growth in the coming years.
Stakeholders are expected to continue to bank on the growing population of vegan consumers and preference for algae- or plant-based omega-3 ingredients to maintain the momentum. However, slow regulatory approvals will remain a primary challenge for market players, as they will continue to make it difficult for manufacturers to offer competitive prices and delay their products from reaching the fish-free omega-3 ingredients market.
Nevertheless, the ongoing trend of substituting krill oil in omega-3 dietary supplements with vegetarian algae oil will continue to support the growth of the fish-free omega-3 ingredients landscape in the foreseeable future.
The ever-growing demand for herbal and nutritional dietary supplements is mainly attributed to the heightened consumer interest in preventive health, and the need for adding essential nutrients and vitamins to the everyday diet. With consumers realizing the value of good health, the global sales of dietary supplements have reached new heights in the past decade. In addition, the rise of the self-directed consumer base, which believes in self-help and making health-related decisions without professional help, has fostered the growth of the dietary supplements industry.